Gamification and the Scandinavian Sucess Story
PLEASE CHECK OUR NEW EVENT PAGE FOR THE LATEST UPDATES:
http://gamificationsandiego.weebly.com/
We spend about three billion hours per week globally on gaming. The average age of a gamer is increasing for every year. Mechanics of game is not only incorporated in the video games that we play, but also in practically all our daily activities.
As a result gamification has become a powerful tool through which organizations teach, persuade, engage and motivate people. Companies have started to realise this. By the end of 2014, more than 70 % of Global 2000 companies will have at least one application that uses this tactic.
Sweden and Finland are two of the most prominent countries within the gaming industry. Many of the most sucessfull games such as Angry Bird, Minecraft and Battlefield are produced in Sweden or Finland.
Join us for a day at Scandinavian Gamification to learn more about the Scandinavian Sucess Story and how to bring effective engagement strategies & design back to your company to increase business success.
Speakers
Vincenzo Belpiede
Global Head of App Social , Microsoft
Mikko Setälä
Executive Vice President, Rovio
Alex Wallin
CEO and Founder, Sprinklebit Holding
Juha Markkanen
Consul General of Finland, Los Angeles
Schedule
11.00 am- 12.00 PM
Mingeling and exhibition. Opening Speech by Juha Markkanen, Consul General of Finland.
12.00 pm - 12.15 pm
Mikko Setälä, Rovio
"The success story of Rovio and Angry Birds"
12.15 pm - 12.30 pm
Vincenzo Belpiede, Microsoft
"How Microsoft is gamifiying the app store"
12.30 pm - 12.45 pm
Alexander Wallin, SprinkleBit
"Sprinklebit is changing the way people invest through social leverage and gamification"
12.45 pm - 1.15 pm
Panel Debate - Gamification in Business
1.15 pm - 2.15
Lunch - Exhibition and lunch buffet
2.15 pm - 2.30 pm
Speaker 4 - Gamification in Education
3.15 pm - 3.30 pm
Speaker 5 - TBD
3.30 pm - 4.00 pm
End remarks, exhibiton and networking
Interested in sponsorship opportunities?
Please contact Chief Event Coordinator Filip Wahlström at event@sacc-sandiego.org